Actions to take after launch
Once live, resend invitations to pending users, then name ambassadors per space.
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The invitation email can be sent out 3-4 days after the launch. Remember to send an invitation to all "Pending" users.
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Send educational messages to help users learn how to use the tool effectively. If you have a "Help" section with FAQs or additional resources, be sure to highlight some of these articles by promoting them through email (such as a newsletter) or by posting them in the feed.
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Emphasise the new functionalities that the platform offers and explain the added value they bring to users' daily lives. Create your own articles that demonstrate how the platform integrates into existing processes and what each user stands to gain from it.
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Develop a user guide that includes concrete examples, helping users easily locate the information they need.
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List the types of articles users can publish on the platform and present this information in an engaging manner. This will inspire those who may not yet see what they could contribute, benefiting everyone involved.
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Appoint facilitators or ambassadors for each space to act as liaisons for your initiative. Identify individuals who are already active users or who were among the first to join the platform, and reach out to them.