Increase the connections

Find original uses that surprise and/or amaze:

• Photo contest to vote for your favourite photos that will decorate the offices.

• Run an article sprint on one theme: open a dedicated space and invite everyone, for a short time, to share what they have on the subject. The deadline gives people a reason to contribute now.

• Photography of stand/radius/production in your business; people appreciate concrete information related to their daily work.

• Presentation sheets for new recruits. For each new recruit, create a short article with a photo, passions, and previous experiences. The journey of newcomers will certainly interest everyone.

• Testimonial campaign featuring convinced users in a short video. Being persuaded by your peers always has a stronger impact, and it will be a source of pride to watch this video online.

• Create a section "Did You Know?" to highlight some articles. This tab can present intriguing information that stands out from the mass of content found on the platform and builds expertise on critical topics.

• Make best-of by theme. In an environment where information is abundant, a selection of the best articles is invaluable. Gather the top news, the selection of the month, the best of the week, or any other concept that offers your users the opportunity to access essential information in just a few minutes.

• Valorize your latest achievements or those of your colleagues. Share a photo, a brief written feedback, or a document that presents the project you are working on or collaborating on with a colleague.

• Post photos from the events you are participating in. The appeal of images is invaluable on social platforms. Remember to share some photos from an event, seminar, show, or conference you attended. Not only will it be engaging in the flow of activity, but it can also generate reactions and discussions about the significance of your presence at this event. To go further, consider sharing a brief feedback (REX) following your participation, including positive points, negative points, and advice for future participation.

• Consider transforming recurring questions into generic FAQs. This can be beneficial for all users, and over time, you will build an interesting base of answers that will save you time.

• Talk about your favourites for an article, a person, or an image, and don't hesitate to share it with your community.

• Post press releases with the unreleased content available on the platform: canteen menu, good hotel & parking tips, highlighting experts, birthdays, etc. Gathering and communicating unique content is a real asset to persuade others.

Contests and treasure hunts

• Organise contests to encourage contributions and increase activity. A reward is a good way to thank participants: a tablet, work equipment, public recognition for an expert, a trip. Platform analytics give you measurable criteria:

  • The authors of the most viewed articles (a top 10, for example)
  • The authors of the most liked articles
  • The most active users each month
  • The spaces with the most comments

• Organise a treasure hunt on the platform. For example, offer a reward to the people who find a given figure or a specific piece of information in the platform.