Anyone can look for the key statistics of each Article. There is a dedicated tab for it. You can access it by clicking on the three little dots at the top of the selected Article.
The Article Analytics on each Article consist of five blocks:
The key metrics: total views, unique views (number of distinct readers), comments, and likes.
Total views trend: an overview of all the views during the selected period.
Unique views trends: an overview of all the unique views during the selected period.
Invitations to read: an overview of the invitations sent during the selected period, listed by sender, the date of the invitation, the number of recipients, and the reach, i.e., the ratio of people who read the Article after being invited over the total number of recipients.
Broadcasts: an overview of the broadcasts via email, with the same data as the analytics for the invitations to read and the open rate.
The default selected period is "last 30 days," but you can also select the last 7 days, 6 months, or 12 months, or custom periods.
💡 Good to know
Whenever you see a little 🔍 icon in the analytics section, you can click on it to access more in-depth statistics. For instance, in the 'unique views' metric, you can see the list of unique viewers, making it easier to identify who has actually read the Article.